In a July 2nd game-changer, a new type of Doritos are hitting the hot-plates exclusively at 7-Eleven. In an attempt to take your snacking experience to the boldest, most extreme level, the new "Doritos Loaded" combines melted American, Romano and cheddar cheese encrusted with Doritos Nacho Cheese flavor and secret seasoning.
Rolling out all summer long, the $1.99 snack is being targeted at millennials. Apparently not for the "faint of heart," the sodium count on these chip-encrusted nacho delights would probably agree with you, coming in at about 1,070 milligrams of sodium.
7-Eleven is betting Generation X will pick up a four-pack of the 'Loaded' nacho delight in addition to the Slurpee and pack of gum they usually grab in the store. While USA Today reported Twitter gems like "I WANT THESE IN MY FACE," the cheesy snacking experiment is also a polarizing one, much like Doritos Locos Tacos. Whether you're the type to pair Doritos Loaded with a Mountain Dew Solar Flare or avoid the snack at all cost, taste tests show that Americans are ready (or at least, willing to try) this snacking innovation.
Taste-marketed in a few states earlier this year, Doritos Loaded will not be available in Arizona. As the mixed reviews roll in, we're still divided on how we feel here at Huff Post (personally, I think they're great). You can keep up with the rest of the action by following the #DoritosLoaded hashtag and check out some of our favorite reactions so far:
I've shilled for plenty of gross fast food. The loaded Dorito is the worst, and I already have diarrhea. R... https://t.co/ZK0z1QpBNG— Andy Campbell (@AndyBCampbell) July 2, 2014
And Doritos with the classic Ricky Bobby tweet:
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