The Georgia-based restaurant chain took to its Twitter account Monday to proclaim, "We don't believe in Belgium waffles." Or Belgian waffles, as a follower quickly corrected. But the sentiment, a riff on American fans' "I believe that we will win" chant," was popular a day before the U.S. faces Belgium in the World Cup.
We don't believe in Belgium waffles
— Waffle House (@WaffleHouse) June 30, 2014
Restaurant spokeswoman Meghan Irwin says it's all in good fun. Earlier, when a follower asked for the restaurant's opinion on Belgian waffles, it tweeted: "We dominate them."
Waffle House serves American-style waffles. Belgian waffles are bigger with a lighter batter.
In Belgium, waffles have been a part of the diet for centuries. But so-called Belgian waffles aren't really served in that country. There are Brussels waffles and Liege waffles.
We ready #USA #WEBELIEVETHATWEWILLWIN pic.twitter.com/Sfdg0zXyNJ
— Waffle House (@WaffleHouse) July 1, 2014